Product designer with roots in code and strategy.

Joined Wevolver as the sole product designer and front-end developer, taking over an existing design. Focused on improving the user experience, building new features, and maintaining the design system. As the team expanded to three developers, I also took on the role of product owner, leading roadmap planning and prioritization. Helped grow the platform from 600K to over 3M annual users through research-based UX, SEO-led design, and strategic planning. Key results include a +326% increase in email clicks from the follow-digest flow and a +679% increase in organic traffic through the discovery UX. These efforts supported the 2025 acquisition by Siemens / Supplyframe.

Assigned to the Brightside project while working at Technisys, where I contributed to a digital banking app that became the most downloaded app in the Canadian App Store. I worked across the entire product, turning wireframes into production-ready React UI and improving user flows throughout the app.

Built a strong foundation as a graphic designer by working across editorial design, packaging, and web design for global and LATAM brands. Worked in both design studios and marketing agencies, often under high pressure to deliver polished, final-stage creative work.